Black Friday, the Consumer’s Day of Worship?

The stories keep filitering in. People being run over, attacked, and pushed around. Crowds trampling people at the door to Target, Toy R' Us, and other big box stores. People camping out for days and standing in line in frigid conditions, all to get a bargain on a piece of merchandise. Have we lost our minds? It is one thing to try and get a deal. It is quite another to risk life and limb and run over people to buy something.

People are even missing Thanksgiving to participate in Black Friday:

Father and son Ed and Tanner Van Asten of Grand Chute arrived about 11 a.m. Thanksgiving Day to be first in line at Best Buy in Grand Chute.

“We’re all crazy,” said Ed Van Asten on those who do this grueling Black Friday ritual. “I came for my son who needed a laptop. I’ll do anything for my kids.”

His recommendation for anyone wanting to do this in the future: “Get here before noon, dress in layers and no tennis shoes.”

And forget about Thanksgiving dinner.

“Our Thanksgiving is Sunday this year,” he said.

“My bottle of water froze in the first two hours,” said Angela Krause of Sherwood, who waited in line for five hours at Toys R Us. “I have hand warmers, blankets and a sleeping bag, so I don’t notice the cold.

“It’s worth it,” she said of what she endured to get bargain priced Lego and other toys for her child.

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People do the same thing to go to sporting events. We show what is most valuable to us, even what we worship, based on what we are willing to sacrifice for. I am always amazed to see people sacrifice their lives to buy some stuff or go to a football game. They'll stand in the rain, snow, or heat. They'll rearrange their lives, spend the night in a line, spend hundreds and thousands of dollars and hours and days of time to do what they love.  They'll drag their children out, dress them in team colors, and train them to live just like them in how they spend and what they affirm.

I think our priorities are way out of wack.  


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